In Partnership with DÜCERE, the online BA of Applied Business (Marketing) program provides professionals with the skills and understanding required to excel as strategic and operational managers in the modern business environment. The program provides employees with the skills and competencies to become effective supervisors, team leaders, and project managers. Delivered with Torrens University Australia, our mission is to bridge the gap between education and industry by providing a Bachelor’s degree with real career impact. This Bachelor of Applied Business (Marketing) combines management and Marketing leadership fundamentals with the practical enterprise skills required to understand consumer behaviour, technologies and cultures in a genuinely global world.
Certifying University
General Information
Delivery: 100% Online
Duration: 2 years (full time) and 4 Years (part-time)
Admission Criteria: 88 UCAS Points or International Equivalent Or demonstrated work experience.
Intakes: January, April, July and September
Program Structure (11 Core Subjects )
Designed to provide employees with the skills and competencies to become champions of change.
Program Requirements for Graduation
The Bachelor of Applied Business (Marketing) degree requires the completion of 11 subjects.
Areas of study:
- Marketing Strategy and Planning
- Competitive Market Positioning
- Digital Business and Disruption
- Integrated Marketing Communications
- Management and Leadership
- Design Thinking for Business
- Corporate Social Responsibility
- Financial Management
- Project Management
- Product Management
Program Assessment Method (Applied Learning. No Exams)
The BA (Hons) Applied Business (Management) degree requires the completion of 18 subjects. This is made up of 16 compulsory modules and two specialized subjects.
Applied assignments throughout the degree are designed to focus on practical skills development in the field of Management.
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