Marketing Technologies Certification

$1,600.00

In the era of artificial intelligence (AI), the Internet of things (IoT),  and the fourth industrial revolution, customers’ experiences will not be the same. For this reason, marketers are challenged to understand the forces driving competition and demand in markets where technology-intensive products and services have earned significant market presence. As a Chartered Professional Marketer CPM ®, you are invited to take this journey of discovery where you will be exposed to the modern marketing technologies that dramatically impact the customer experience.

In the era of artificial intelligence (AI), the Internet of things (IoT),  and the fourth industrial revolution, customers’ experiences will not be the same. For this reason, marketers are challenged to understand the forces driving competition and demand in markets where technology-intensive products and services have earned significant market presence. As a Chartered Professional Marketer CPM ®, you are invited to take this journey of discovery where you will be exposed to the modern marketing technologies that dramatically impact the customer experience.

How Does it Work?

  • Review the skills you need to know to pass the CIMMO CPM® Marketing Technologies Certification exam
  • Evaluate your current skills with our free practice exam
  • All users must log in or register to access the CIMMO Center for Certification to take our free practice exam
  • This test will help you know where your knowledge is up to date and which areas you need help improving
  • How you prepare for the certification is up to you. However, we recommend following the CIMMO Learning Path
  • Take the exam. This online multiple-choice test will take about two hours to complete. The cost is $300 for CIMMO members and $400 for non-members. Answer 80% of the questions right, and you’re a CPM®, Marketing Technologies.
  • If you don’t pass the first time, no worries. You get a total of three attempts to pass the certification exam.

Skills Outcomes

These are the topics and technologies that the certification exam will cover:

  1. Analytics Technologies.
  2. Marketing Automation Technologies.
  3. Conversion Optimization.
  4. Email Marketing Technologies.
  5. Search Engine Technologies.
  6. Remarketing Technologies.
  7. Mobile Marketing Technologies.

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