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CIMMO

Continuing education: CIMMO skills courses

Overview

Why choose us

We welcome you to join our learning community and build the necessary knowledge and tools to help you succeed in a competitive world.

Develop your skills

Through CIMMO’s professional development programs, you will have the opportunity to develop core marketing competencies. All of our courses and certifications are designed to accommodate your busy professional’s schedule, through a self-paced online course that you can complete at your convenience.

Wide range of marketing skills

CIMMO’s professional development courses and certificates cover an array of up to date topics including marketing strategy and management, brand management, digital marketing, marketing technologies, and more that are up to date and suitable for professionals in a variety of industries and markets.

Knowledge sharing

Our courses and certificates were carefully designed by experts from a variety of areas in the marketing profession in Ontario and internationally. At the certification level, you may have an opportunity to collaborate with a diverse set of peers to enrich your learning and your professional network.

Enjoy the Journey

At CIMMO, we believe in your potential, inviting you to step outside your everyday routine and challenge yourself. Enjoy a pleasant learning journey at your convenience and pace using modern tools and learning methods that will enhance your knowledge and keep you current with the market trends.

Features

Courses we offer

$500

Marketing Communications

This module covers fundamental concepts, theories, and frameworks in marketing.

$500

Digital Marketing

This module covers fundamental concepts, theories, and frameworks in marketing.

$450

Pricing Strategy

This module introduces the fundamentals of getting prices right

$550

Developing and Managing Channels of Distribution

This module explores the multi-faceted nature of channels of distribution.

$550

Salesforce Design and Management

This module introduces the importance of salesforce design in organizational strategy.

$450

Consumer Behavior and the Buying Process

This module explores consumer decision-making frameworks.

$450

Product Strategy

This module covers issues a company must address in developing its product policy.

$450

Competitive Strategy

This module sheds light on the dynamics of companies in competition.

$450

Brands and Brand Equity

This module reviews the fundamental concepts and theories in branding.

$450

Brand Positioning

This module addresses brand positioning principles.

$450

Segmentation and Targeting

This module introduces two integral parts of any marketing strategy.

$450

Customer Centricity

This module focus on understanding and building a customer-centric culture.

$450

Business-To-Business Marketing

This module provides a comprehensive review of the fundamental concepts and theories related to B2B marketing.

$550

Customer Management

This module sheds light on how companies should evaluate and manage their customers to grow profitably.

$450

Global Marketing

This module introduces strategies to enable an understanding of dynamic changes in the global marketing environment.

$450

Creating Customer Value

This module helps marketers understand on what customers value and why.

$500

Marketing Intelligence

This course aims to reflect on the changes in how market research is conducted.

$450

Framework for Marketing Strategy Formation

This course aims at introducing the framework for marketing strategy.

FAQ

Frequently asked questions

Do I need to be CIMMO member first?

No! However CIMMO members are eligible for up to 30% discount.

Who will be taking care of my experience?

Each course has a responsible tutor that will be taking care of your learning experience.

Are these courses fully online?

Yes. indeed!

CIMMO

Still have questions?

Have questions or need assistance? Reach out to us! Our dedicated support team is here to help.

Join us

Join CIMMO and unleash your marketing potential with us.

Level

Price

Student membership

Free (expires after 1 year)

Academic membership

$150.00 per year

Young professional membership

$175.00 per year

Professional membership

$290.00 per year

Institutional membership

$3,500.00 per year

Institutional

$35,00 per year

CIMMO continuing education

CIMMO academy

Events and seminars

Designations and credentials

Sponsorship

Professional

$290 per year

CIMMO continuing education

CIMMO academy

Events and seminars

Designations and credentials

Young Professional

$170 per year

CIMMO continuing education

CIMMO academy

Events and seminars

Designations and credentials

Student

Free (expires after 1 year)

CIMMO continuing education

CIMMO academy

Events and seminars

Designations and credentials

Academic

$150 per year

CIMMO continuing education

CIMMO academy

Events and seminars

Designations and credentials

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